How TATA Managed Messi

HOW TATA MANAGED MESSI

(Chitvan)

India’s leading car manufacturer TATA has recently come up with its new launch Tiago. With the new segment in the market, TATA has smartly placed Tiago between hatch back and sedan.

The basic model of the car costs around 3.2 lakhs so the target is quite clear. From inside, you will feel a whole new from Tata.

Well we all have seen the commercial from Tata and the big question that has been rumouring around is that how Tata could managed Messi as the brand ambassador for its entry level car where as the previous launch by Tata (Tata bolt) which was of higher price than its new launch had no face.

Tata expects a huge success from the new launch and so the car has been associated with the famous soccer player Messi. Somehow they have managed to achieve the success by receiving more than a hundred thousand booking already in such a short period of time.

Earlier, the car was named ZICA but for it being somewhat a homonyms to rica virus which spread epidemic throughout the world, the company was forced a change. This also provided half the publicity to the car and hence Tata decided a public voting for the the change in name.

Results were out and not so surprisingly, the car was named after the son of the famous soccer player Lionel Andrés Messi and the big player’s family association got him to sign the deal at fifty percent of the actual fee. A big fish in a lost net, we’d say, it’s fantastico for the company.

Against FGM

FEMALE GENITAL MUTILATION

(Sonali Bhatia)

How eerie it could be to even imagine someone being rubbed by the red chilli powder on a severe wound, let alone to feel it. In my part of the world, around two hundred million women bear the same extent of pain in a very tender age; the practice referred as FEMALE GENITAL MUTILATION (FGM) and spread in the regions of Africa, Middle East and the Indian sub continent (with Somalia’s affected rate of around 98%).

As defined by WHO, FGM is a procedure, comprising, the removal of genitalia or other female organs for non medical reasons; partially or fully. Long FGM, called ‘Katana’ or ‘Boras’ in India was a well kept secret, a taboo, never talked of until 2012, when WHO unanimously began to work for its elimination from the local minds. Though four years later, there still hasn’t been any law to stop the practice.

The process takes around four to five minutes, while the girl bears the horrific pain; the mere motive being, the removal of ‘unwanted skin’ and as the Bohra community reason it, ‘the source of sin’.

Torturing and denying the emotion of love and the right over your desires and justifying with a term of ‘the source of sin’ beams the trait of a sick society with its shabby minds and shallow conscience.

Tweet against FGM, click the link below to the Facebook page ‘Against FGM’ and share the article.

Link to 'Against FGM'

Library Of Babel

LIBRARY OF BABEL

(Shreshtha)

An intelligent civilisation marks its existence in time. Be it through the manuscripts or pictography, its the information that matters, its the information to be preserved and passed on. Though when the civilisation wipes out, its not the books that speak, its not books that sends the signal out there in space, “visit us, we existed”. It must be the civilisation itself. If only there were a way to send all our manuscripts and books, or even this article, or what you would say the next second, deep into outer space. Or is there? 

https://libraryofbabel.info/

The above is a link to one of the most bizarre things on internet, the LIBRARY OF BABEL, a website that looks and sounds like any other e-library, except that its enormous. In what ways? Well, the The Library of Babel has anything ever written and would ever be written. Anything. I mean it, the library means it. 

To have a brief idea of what it hides, the website has a total of ten to the power two hundred and fifty five pages, filled with everything ever said by anybody, this article, the book you read last night or even your first reaction to this article. 

Sit back, browse and search anything, it has all.

Any information on the internet to its root is in zeros and ones (0’s and 1’s), even this library. It’s a matter of sending not any brief message, but the entire library itself, into the outer space, and wait, as it would travel with the speed of light far out there, maybe to any civilisation ten thousand light years away, in ten thousand years. We could be long gone, and our words, our language would always travel, as the mark of our existence. 

The humanity might not survive, the library of babel shall. If not this civilisation, our language is to pass and wave forever.

10 to the 100th power

A company equal to 10 to the 100th power

 

or maybe more. So, what do you people have in mind? What am I really going to talk about? Even I’m not sure. But forgive me, if I might hurt a couple or two, but I really feel somewhat moved by my own thoughts lately.

What exactly can a company, a leader, a brand with a power of almost 10100 units {if power (not in watts, or any other derivatives) only had one} do to/with/in a world like ours? After all, it’s all lead by humans, punch me in the face if I say anything wrong. But before a large destruction, or an attempt, there is always manipulation, building of an empire, linking, and of course, happiness. To be more precise, dependence. Our government has a control over us only because we are dependent upon it. Now, the government can generate a warfare, but what good could possibly come from it? Earlier, we had kings, and rulers. One body, million dependencies. Even though we might not see it that way, but was that secure? Or, was that *fair* in a way? I, on my part, don’t think so. Not that today’s system(s) are well-behaved, but it is still better than a single view deciding for a million of us. I mean, seeing things from different views, approaching them with different perspectives, isn’t that what an educated person does? 

Anyway, we can come to that later, but the very reason I am writing this post is because one evening (no, I’m not getting paid for writing this, just curious) I had this thought while surfing the web that everywhere I look, everywhere I see. From my TV till my Cell phone and I don’t know what more. I mean, the best from the best known tech projects are actually in the hands of a very beautiful trust. Yes, even this site you are reading this post on, was/is developed by that very interesting name. Now, in this world, I don’t think the people are actually surrounded by anything as badly as they are by Google products. I don’t mean any harm, and trust me, this name is revolution, actually! I am an intermediate (oh who am I kidding, I have a life because of Google) dependent on Google. But this thought, of a destruction gave me a little blow. And I think if this, had not occurred to Google yet, this could be a blow on the next April fool’s day maybe?  

Since we are so badly surrounded by this brand’s products and projects, Google can actually ruin everything. If only it were in wrong hands. I mean, not to worry or something but doesn’t it click when you suddenly realise that all the accounts you have, almost everything, is registered under this very name. They know what you searched in the past week, month, since the very first time. Your browser, is capable of accessing almost everything. Your phone, is totally in the hands of Google. Most of your data might be online, on your drive. Yes, this company respects privacy, but just for a moment. What if by some means, the company fell in the hands of a negative (from our view) brain? This company can actually rule us all.

Most of the advanced projects are developed by google. I actually feel safe when I read that name but if something as such happened, it’s going to be terrible. But what if Google is just a way to keep an eye on every other person? You know what I mean, a face? That could be a superb idea. What if this was some secrecy that the governments wanted to keep only to them? Like, they say we have to keep an eye on the people, but we can’t do it on-stage. We need a performer. And bam! 

Now, the reason to not be afraid of this and to be afraid of it, are exactly the same. You don’t need to be afraid of this because you know that no matter what you do, somebody is always watching you. But also, the fact that someone constantly knows about every step you make could scare some hell out of you too. 

Even if you know that you are not doing anything wrong, someone always watching you, does pinch deep. If not a lot, a little is enough to think about it. 

Having everything settled at one place is pretty nice and bug-free. But is it safe to rely on one? 

~Caveman

HIGHWAY OF TEARS

HIGHWAY OF TEARS
(Lakshay Raja)

Twenty six year old Gloria Moody was last seen alive on October 25, 1969. Her body was found in woods near ‘Highway 16’ (Canada). Twenty years old Madison Scott vanished on the same highway on May 28, 2011. Sixteen other women (mostly between 15 to 25) have either gone missing or died mysteriously in these forty two years (1969 - 2011) in a section of this highway that stretches along 724 km. 

Eighteen possible murders in forty two years, known to be the highway of tears, the figure is claimed to be more than thirty by some. Seven bodies still haven't been discovered and the mystery of any women or girl hasn’t been solved over these four decades.

Madison Scott is the recent one to disappear. She and a group of fifty others partied, close to Hogback lake near highway 16 on May 28, 2011. That fateful night, Madison’s friends had left her alone near the lake, completely alone. There were people that were going to stay up with her. But one by one, everyone packed up and left. Everyone, but Madison.

There have been posters and boards all along or near the highway, with the stories of disappearances. There’s been forests and lakes and what not, all around and finding the bodies seem next to impossible. 

How could a serial killer of 1969, barely able to walk properly, if alive, possibly disappear somebody in 2011? There has been no community living in around the forest. 

The highway has never been closed down.

Base camp ain't the peak

Life is too fucking short to be a mediocre. I received a link from one of my friends to an article depicting how it is “Okay” to be a mediocre. You know, end up not being what you always wanted to be. Personally saying, congrats on being a failure. The world is a whole lot better without people like you and the articles like yours. 

Okay, enough said. Now what exactly is a mediocre and what vision do we really have, on being and not being one. First off, being a mediocre does not mean that you have a, what you call it, middle class life, or you have a daughter to drop off at school before going to work and you can’t afford a driver to do so, coz you know, you’re a mediocre. No! Articles telling you it’s okay to be a mediocre are nothing but pieces of shit trying to grab your attention because they have nothing better to do, and no place to go. If only the authors could have put time to not find reasons for how it’s okay to sound like a failure, but instead dedicate everything and all of themselves into doing what really makes them happy, their world could have not been a better place to live. Thats what a mediocre does, find reasons to be okay with it. 

Just for a situation, assume that you wanted to be something, say you wanted to be a businessman. You see the big picture in your head, right? Now, the next thing that comes to your mind is “How do I fucking make it there?” and you start finding answers to all the questions in your head, with a lot of charisma, enthusiasm and a desire. Because you have to be what never was! And more than anything, you need to develop a mind-set. Now, when you would have heard, watched, or read those “inspiring” people, one thing they always say is that you never give up. Or you never think about giving up or losing or what ifs and all. You see? There’s a reason why ALL of them tell you the same bloody thing. Because the moment you consider failure as your option, or a result, is the very moment you fail. Or you know, when you start considering other options, take engineering for an example. 

The way I see this life is that, take a bar, for instance.

Say it looks something like this.  

This is your life, in a bar. Now assume there is a dial, which keeps on moving back and forth horizontally in this bar.

Assume its 1/3rd of the size it looks

This dial, stops for a moment at every choice you make towards your goal. The big picture. Now, taking in mind the non-stop behavior of time, that bar above, keeps on expanding while the dial remains the same, but instead, it has an increment in the speed with which it moves. Now, every life has its ups and downs, so it would be unfair to ignore those facts too. Let’s say, the dial rotates too, in a variable phase with time. Well and good.

Now, take a green patch and a red patch. Assume that they are of variable shapes and sizes.

Take both of em a Whole lot smaller. 

Say this is it for a situation that we talk about right now. The green patch is your goal, and the red patch is the choice you made to take a step forward to your goal. With the dial rotating and moving with varying speeds, and the bar expanding constantly, these patches keep changing shapes, sizes, and are in a constant, random movement, and they keep on appearing and disappearing with time. Until and unless the dial hits red, you can’t see green and with each good red, you get a bigger green. 

So far, we have life, the goal, the stoppages, and the choices that we make to live the big picture. What we are missing right now is the black patch. Assume it to be anything, and everything. Take it to be like a pill, for example, you take one and everything around you turns black for a while, again for a variable time. And in this black, you can’t see shit. No goals, nothing. This black, is these kind of articles and all the negativity in your life that knowingly, or unknowingly propose to you the idea of a “give up”. Letting you find supporters and excuses for how it’s okay to give up on your dreams. 

With each black pill you take, the green and the red deteriorates and the bar becomes unstable, leading to a non stop dial. What I want to say is that its people and things like these that lead you to keep failure as an option. There is a lot of black out there, a whole fucking lot. You just have to stay focussed. Tell me what are the odds that RIGHT BEFORE you read that article, you were about to make a big ass decision for yourself, you know, releasing that next product or something? But when you read that crap, you made a fool out of everything you have been doing for years. Everything that you were working for, is now a total waste. I mean what if tomorrow was the day that you were about to become what you have always wanted to. But just at 11:59pm, you gave up! This is how most of us fail. 

Life is too short to be mediocre. Choose what you love and be the fucking best at it. And to me the sheer acceptance of this is too depressing. It is articles like these that are the stuff which "easily giving up" is made of. For example. He starts with superman. Then we talk about Michael Jordan and the likes of so. That seems a good progression for the article's point of view, but think about this: Michael Jordan, he spent hours and hours upon hours of his life to become what he is. Unlike superman, he wasn’t born this way. When they say he is the very best, Jordan, the reason for the same is not because nobody will ever possess the same powers. But think about it a little deeply and you will understand this: to find a guy with his build, and the decision and WILL to be better than Jordan himself is very, very less. Do u understand this? You either never start, or you die trying. 

~Caveman